AI for car dealerships
AI for car dealerships: one system for sales, service, stock and follow-up.
A dealer AI system has four jobs: answer every buyer at once, book the workshop, know the stock, and bring back the leads that went quiet. Salesteq does all four with one agent per dealer group, on the website, WhatsApp, Instagram and the phone, in any language, and writes the result into the CRM and the dealer management system you already run.
Updated October 2026
1,000
real customer conversations a day across live dealers
15,000+
workshop bookings written into the dealer management system
46%
of quiet leads replied to the agent's follow-up within seven days
48%
of conversations arrive outside 08:00 to 18:00
What our customers say
“AI handled over 14,000 customer consultations within a month. Cost per interaction was reduced by half.”
Hans de Visser
CEO, MYNAGHI
Customers now book their own service appointments.
Alawi AlAlawi
Digitalization Manager, BMW Group Importer KSA
Sales and lead response
Every enquiry gets an answer in seconds, day and night: on the website chat, WhatsApp, Instagram and Messenger, and the phone. The agent asks what the buyer needs, recommends cars from your stock, books the test drive and confirms the phone number with a one-time code, so the sales team receives a verified lead with name, phone, car and the whole conversation.
- 01At one importer, 28.6% of WhatsApp conversations become a lead for the sales team: about 1,300 leads from 4,610 conversations in 30 days.
- 02At the first dealer group, 1 in 4 cars sold between June and September started with a conversation with the agent.
- 03List prices and the dealer's financing rules only, enforced per brand: no invented discounts.
Service and workshop scheduling
The agent books real appointments, not callback requests. It finds the customer and the car, triages the symptom, reads live workshop capacity and writes the visit into the Keyloop or Autoline diary at the right branch, with the right workshop time. Customers reschedule and ask for status in the same chat. Phone callers can take the booking link from the phone menu or book by voice.
- 0115,000+ workshop bookings written into the dealer management system since April 2026.
- 02At a BMW importer, about 8 in 10 service bookings now come in online: 13,391 visits booked on WhatsApp from April to 5 October 2026.
- 03Live at BMW, Ford and Hyundai service across 29 service centres in Saudi Arabia.
Stock and inventory answers
Buyers ask about cars, not pages. The agent reads your stock feed and list prices, new and used, and answers with photo cards, trims, colours and availability by branch, on the website and in WhatsApp and Instagram.
Salesteq does not price your stock or buy cars at auction for you. It makes the stock you have answerable in every conversation.
Marketing, follow-up and attribution
Leads that went quiet get a follow-up from the agent on WhatsApp, written for the car and the conversation they left, and the ones who answer go straight back to sales. Campaign leads keep their source where the ad carries it, such as Meta click-to-WhatsApp ads and tracked web links, so the dealer sees which campaign brought which conversation and lead.
- 0146% of quiet leads replied within seven days at the first group (300 of 654, four weeks to 11 October 2026).
- 02Instagram and Messenger messages answered by the same agent, with the same stock and rules.
- 03Phone calls transcribed and scored, with call analytics for sales and service teams.
What a dealer AI system should cover
| Job | What Salesteq does |
|---|---|
| Lead response | Answers in seconds on web chat, WhatsApp, Instagram, Messenger and phone, 24/7, any language |
| Test drives | Books them and confirms the buyer's phone number with a one-time code |
| Service booking | Writes appointments into Keyloop and Autoline with live workshop capacity |
| Stock | Answers from live new and used stock with photo cards and list prices |
| Follow-up | Brings back quiet leads on WhatsApp and hands replies to sales |
| Hand-over | Passes the customer to a person with the whole conversation, in one team inbox and the mobile app |
| Systems | Works in front of your CRM, DMS and contact centre; nothing is replaced |
Where it runs
Live with BMW, MINI, Ford and Hyundai retail in Saudi Arabia in Switzerland, and in pilot in Germany. Available across Western and Central Europe, the Gulf, Central Asia and South Asia. Arabic including Gulf dialects, English, German, French, Russian and Tajik are in production today, and the agent answers in any language the buyer writes in.
Questions dealers ask about AI
What is an automotive retail AI system?+
Software that uses AI agents to run customer-facing work across a dealership: answering leads, booking test drives and service, answering stock questions, following up and handing customers to staff, connected to the dealer's CRM and dealer management system. Salesteq is one, built for dealer groups and importers.
Which AI is best for car dealerships?+
It depends on where you sell and what you need finished. US dealers on CDK or Reynolds have US-focused vendors. For dealers on Keyloop or Autoline, dealers selling in Arabic and other languages, and groups in Europe, the Middle East and Asia that need real service bookings in the DMS, Salesteq is built for that case and live with BMW, Ford and Hyundai retail.
Does the AI replace our CRM or DMS?+
No. Salesteq sits in front of them. Leads go into your CRM, test drives and service visits into your DMS, and your contact centre takes every handover.
How fast does it answer leads?+
In seconds, at any hour. 48% of conversations arrive outside 08:00 to 18:00, when no one is at the desk.
Can it book service appointments by itself?+
Yes. It writes real appointments into Keyloop and Autoline with the right branch and workshop time; 15,000+ bookings so far.
How long does it take to go live?+
Website and WhatsApp go live in two weeks on your own accounts and numbers. Service booking follows once DMS access is in place.
See it on your dealership.
We show the agent live on your brands, stock and branches, in the languages your customers use.
Book a demoOr write to [email protected]