Salesteq

Integrations · WhatsApp Business API

WhatsApp Business API, with an AI agent that finishes the job.

WhatsApp is where Gulf, European and Asian car buyers already write to dealers. Salesteq connects to the dealer's own WhatsApp Business number through Meta's Cloud API, or through the business solution provider the dealer already has, and runs the AI agent on it: answers from live stock and prices, verified leads, service appointments written into the DMS, and a handover to a named person in the team inbox.

Updated October 2026

Salesteq AI agent on the dealer's WhatsApp Business number showing cars in stock, verifying the phone number and booking a test drive
Salesteq AI agent on the dealer's WhatsApp Business number showing cars in stock, verifying the phone number and booking a test drive

1,000

real customer conversations a day across live dealers, most of them on WhatsApp

28.6%

of WhatsApp conversations at Hyundai Saudi Arabia become a lead with name, phone and car

13,391

BMW service visits booked by customers on WhatsApp, April to 5 October 2026

46%

of quiet leads reply when the agent follows up on WhatsApp

Your number, your WhatsApp Business Account

Meta's WhatsApp Business Platform Cloud API lets a business send and receive WhatsApp messages programmatically; inbound messages and delivery statuses arrive by webhook. Salesteq connects to it in the way that keeps the number yours: a Meta app inside your own business portfolio with a system user for Salesteq. No number is ported to us, no account is created in our name, and if you ever leave, the number, the templates and the quality rating stay with you.

Dealers who already run WhatsApp through a business solution provider do not have to change provider. Salesteq runs on Sinch, Infobip and Twilio as well as on the Cloud API directly; the agent, the inbox and the integrations are the same on every transport.

What the agent does on WhatsApp

  • 01Answers from the dealer's live stock, list prices and financing rules, with car cards, photos and quick replies; no invented discounts.
  • 02Confirms the phone number with a one-time code before a test drive, a booking or a lead is recorded.
  • 03Books service into Keyloop and Autoline with the right branch and workshop time, and confirms on the same thread.
  • 04Reads voice notes as text, handles images, documents, video and locations, and quotes the message it replies to.
  • 05Hands over to a named person in the team inbox with the whole conversation; the team replies from the same number, on the web or in the mobile app.
  • 06Follows up quiet leads with approved templates and hands the replies back to sales.

Templates, the 24-hour window and the rules Meta enforces

Outside a 24-hour customer service window a business may only send approved template messages, each categorised as marketing, utility or authentication, and marketing templates are subject to per-person limits Meta applies. Salesteq builds those rules into the product rather than leaving them to the team: templates sync from the WhatsApp Business Account hourly, the inbox shows which templates still reach a customer when the window is closed and which are likely to be held back, a refused send is marked failed with the reason in plain words, and booking confirmations and reminders go out as utility templates.

SituationWhat Salesteq does
Customer writes firstThe agent answers in the open window with free-form messages, cards and quick replies.
Window closed, dealer wants to follow upConsultant picks an approved template in the inbox; blanks are filled in place with a WhatsApp-style preview.
Booking confirmed or movedUtility template with date, time, branch and a map link.
Quiet leadReactivation flow sends an approved template; a reply reopens the conversation for sales.
Phone-menu caller wants to bookUtility template with the booking link, sent from the IVR through Salesteq; SMS fallback when WhatsApp does not deliver.

Live today

WhatsApp is the main channel in production: BMW, MINI, Ford and Hyundai in Saudi Arabia and the nine-brand MYNAGHI marketplace run their agents on their own numbers. The group behind about 20% of the Saudi car market runs WhatsApp on its own Meta business portfolio with Salesteq as the operator.

What a dealer needs to start

  • 01A WhatsApp Business Account on your Meta business portfolio, verified, with the number you want the agent on (an existing number can keep its history and templates).
  • 02A Meta app in that portfolio with a system user for Salesteq, or the API credentials of your business solution provider.
  • 03Your brand's tone, price rules and the branches and opening hours the agent may quote.
  • 04A named team for handovers, in the Salesteq inbox or in your contact centre (Genesys and Webex are supported).

Questions about the WhatsApp Business API

Does Salesteq work with the WhatsApp Business API?+

Yes. Salesteq runs the dealer's AI agent on the dealer's own WhatsApp Business number through Meta's Cloud API, or through Sinch, Infobip or Twilio. WhatsApp is the main channel in production at BMW, MINI, Ford and Hyundai in Saudi Arabia.

Do we need a new WhatsApp number?+

No. An existing WhatsApp Business number keeps its history, templates and quality rating. If the number currently sits with a provider, we connect through that provider or help you move it to your own Meta Cloud API account.

Who owns the WhatsApp Business Account?+

You do. Salesteq operates a Meta app inside your business portfolio with a system user; nothing is registered in Salesteq's name.

How does the agent handle the 24-hour window and templates?+

It answers free-form inside the window and uses approved templates outside it. Templates sync hourly, the inbox shows which still reach the customer, and refused sends are marked failed with the reason. Confirmations and reminders go out as utility templates.

Can our team answer on the same number?+

Yes. Handovers land in the Salesteq inbox on the web and in the mobile app, or in Genesys or Webex, and the team replies from the same number. The first human reply pauses the AI for that customer.

Does it handle voice notes and Arabic?+

Yes. Voice notes are transcribed with our own speech models, which placed 1st in mixed-dialect Arabic speech recognition at NADI 2026. The agent answers in the customer's language and switches when the customer does.

See the agent on your own WhatsApp number.

We connect a test number to your stock and branches and run a sales conversation, a booking and a handover with you.

Book a demo

Or write to [email protected]

Related

Sources for statements about WhatsApp and providers