# Quiet leads, back in play. **HELM · WhatsApp follow-up** A buyer asks about a car, then stops replying. HELM notices, waits for the right moment and writes one short message about that car, so the conversation comes back to your sales agent instead of going cold. Quiet conversations HELM The customer stopped replying, the WhatsApp window is still open **Faisal A. · SUV, 7 seats** quiet for 3 h Replied 24 h window Good moment: afternoon, well before the window closes Noura K. · Compact hybrid quiet for 50 min Wait 24 h window Prayer time now, try again after it Omar S. · Pickup, double cab quiet for 5 h Skip 24 h window A consultant is already working the deal Lina M. · Sedan, 2.0 turbo quiet for 12 min Wait 24 h window Still mid-conversation, not idle for 30 minutes yet **Khalid R. · SUV, 5 seats** quiet for 9 h Skip 24 h window Opted out of messages *Demo data. HELM deciding, conversation by conversation.* HELM is Salesteq's follow-up agent for car dealers. It watches WhatsApp conversations where the customer went quiet, decides when a message would be welcome, sends one short message in the customer's own language about the car they asked for, and hands any reply straight back to the sales agent and your team. It never writes twice, and never to anyone your rules exclude. ## How HELM works **Decides when** ### The right moment, not a schedule. HELM reasons about timing the way a good salesperson would: not during prayer, mindful of Friday, and before the 24-hour WhatsApp window closes. Between 23:00 and 08:00 nothing is sent, whatever the AI thinks. Live chats are left alone until they have been quiet for 30 minutes. When HELM may write (Riyadh time) Night, 23:00 to 08:00: never sends Around prayer times: waits Friday, the weekend: weighed in **Now 21:02** Good moment: write *Illustration. Prayer times approximate.* **Writes once** ### One message, about their car. A short, warm message in the customer's own language, Arabic or English, about the model they asked for. No pressure, no fake urgency, no campaign blast. If the customer stays quiet, that is the end of it: HELM never sends a second message. DM Faisal · Demo Motors السلام عليكم، الجيب السبعة راكب متوفر أبيض؟ Hi, is the 7-seater SUV available in white? 14:02 وعليكم السلام، متوفر أبيض في فرع جدة. تحب أحجز لك تجربة قيادة؟ Yes, in white at the Jeddah branch. Shall I book you a test drive? 14:03 quiet for 3 hours **HELM** مساء الخير فيصل، السيارة البيضاء السبعة راكب لا تزال متوفرة في فرع جدة. يناسبك نحجز لك تجربة قيادة هذا الأسبوع؟ Good afternoon Faisal, the white 7-seater is still available at the Jeddah branch. Shall we book you a test drive this week? 17:08 إيه، الخميس بعد الدوام Yes, Thursday after work 17:21 ✓ Back with the sales agent, who books Thursday *Demo conversation, Demo Motors.* **Hands back** ### A reply goes straight to your sales agent. HELM never changes the conversation itself, so the customer's reply lands with the sales agent, who picks up with the car, the branch and everything said before. Your team sees every HELM message in the inbox, marked HELM. Inbox Faisal A. Sales agent Customer: Yes, Thursday after work Huda T. HELM HELM: The compact hybrid you asked about is in stock… context sent with it: CRM stage New lead Saad M. Team Advisor: Your quote is attached Reem A. HELM HELM: Still thinking about the pickup? context sent with it: CRM stage New lead Every HELM message is also in the API and webhooks, with its context. *Demo data. The Salesteq inbox.* **Rules, not hopes** ## What HELM will never do. ### Write twice One message per quiet conversation. If the customer does not answer, HELM moves on. ### Message an opt-out or a VIP Opt-outs and VIP flags from your CRM are checked in code before the AI is even asked. ### Step into a deal that is moving Closed deals, or a deal past the first stage with your team: HELM stays out. ### Write at night Nothing goes out between 23:00 and 08:00. Daily limits and an off switch sit on top. ### Interrupt a live chat A conversation has to be quiet for 30 minutes first, and anything already with a person is left alone. ### Send on stale information Right before sending, HELM checks the conversation again. If anything changed, it skips. Decision log, one run 17:02 skip Omar S. · a consultant is working the deal 17:02 wait Noura K. · around prayer time 17:03 skip Khalid R. · opted out 17:03 wait Lina M. · still mid-conversation 17:08 sent Faisal A. · one message, Arabic, the white 7-seater 17:32 wait Noura K. · checks again on the next run *Demo data. Every decision is logged with its reason.* **Watch it** A quiet lead gets one message at the right moment, answers, and books a test drive. ## What it runs on ### Your WhatsApp number HELM writes from the same WhatsApp Business number as your sales agent, through Salesteq, with its own key and its own limits. [WhatsApp Business API →](https://salesteq.com/integrations/whatsapp-business-api) ### Your CRM, read only Before it decides, HELM reads the lead's stage, opt-out and VIP flags from your CRM. It never writes to it. ### The sales agent HELM brings the customer back; the sales agent carries the conversation on, from the same chat and the same memory. [Sales Agent →](https://salesteq.com/sales-agent) ### Your team's inbox Every HELM message sits in the conversation, marked HELM, next to the sales agent's and your team's. [Inbox →](https://salesteq.com/inbox) ## Questions dealers ask ### What is HELM? Salesteq's follow-up agent for car dealers. It finds WhatsApp conversations where the customer went quiet, picks a good moment, sends one short message about the car they asked for, and hands any reply back to the sales agent. ### How is it different from a WhatsApp campaign? A campaign sends the same template to a list on a date. HELM looks at each conversation on its own, decides whether and when one message makes sense, writes it about that customer's car, and stops after one. ### Will it spam my customers? No. One message per quiet conversation, never at night, never to anyone who opted out or is marked VIP, never into a deal your team is working. Daily limits and an off switch sit on top. ### What happens when the customer replies? The reply lands in the same conversation with your sales agent, who continues with the full history. When a person is needed, the normal handover to your team applies. ### Which languages does HELM write in? The customer's own language: Arabic, including Gulf Arabic, or English. ### Does HELM call customers? No, HELM writes on WhatsApp. Calling customers is HELM Voice, our speech AI for car sales and service calls, now in pilot. **Read on** [Sales Agent →](https://salesteq.com/sales-agent) [HELM Voice, calls in Gulf Arabic →](https://salesteq.com/helm-voice) [Inbox →](https://salesteq.com/inbox) [Lead reactivation, explained →](https://salesteq.com/use-cases/lead-reactivation) [For dealer groups →](https://salesteq.com/solutions/dealer-groups) [Customer cases →](https://salesteq.com/cases) --- Source: https://salesteq.com/helm